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Faith Elder

Multimedia Specialist

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A Bit About Me

Experienced eCommerce product photographer, production artist and multimedia specialist.

I am hard working and quick learning individual that is extremely driven to succeed at anything I put my mind to. I entertain job opportunities that will utilize my skills acquired working as a adjunct faculty member, photographer, email marketing designer, social media management, photo retoucher, and multimedia specialist. A position that will utilize my well-integrated education in Visual Journalism at Biola University, where I received my BA is ideal.

For the past few years I have been fully engulfed in every aspect of eCommerce and marketing. Photographing product, designing packaging and email marketing are just a few of the positions I have held in very active industries. I have worked with electronic accessories, high-end home decor and furniture, western apparel and accessories at Boot Barn Inc and my most recent efforts have been in the promotional drinkware realm with ETS Express LLC.

I sincerely enjoy the fast paced and ever changing dynamic and it gives me great pleasure to see product flying out the door. I personally aim to give every customer an "​in store" experience while shopping online. I do this by producing visuals of every product with clear, clean and detailed photos that will make any customer feel as if they are standing right in front of the product itself. As with any company I have the privilege to work for, my end goal is to see substantial sales and happy customers.

Work Experience

October 2018 - Present

January 2018 - October 2018

June 2013 - December 2017

August 2008 - May 2014

May 2012 - June 2013

October 2011 - April 2012

Multimedia Specialist

ETS Express LLC. - Oxnard, CA - October 2018 - Present

Working at ETS Express’ corporate office located in Oxnard, California. ETS Express is the leader in the promotional drinkware industry. My responsibilities as multimedia specialist and primary photographer are to photograph all product in a well-lit studio environment and develop a structured technique for setting up lighting, camera angels and settings to ensure that every item is photographed the same way to ensure website visual consistency. Photograph all product in a creative and engaging lifestyle environment. Edit and retouch all photography within Photoshop. Create fun and educating videos showing functionality of the drinkware piece and editing videos within Premiere. Create email marketing templates and material using InDesign, schedule and launch email marketing campaigns bi-weekly while keeping track of each campaign’s analytics. Thinking outside of the box independently to create themed product catalogs, and work with a team to produce industry leading visual content, while still maintaining our brand’s visual identity. Create, schedule and manage all social media communications

Freelance Real Estate Photographer

Self - San Antonio, TX - January 2018 – October 2018

Worked with local Real Estate Agents creating and retouching HDR photos of the properties they are listing. Designed flyers for open houses. Created visually appealing videos of the listing. Created any and all marketing material for their listing.

Ecommerce Photographer / Production Artist

Boot Barn - Irvine, CA - June 2013 to December 2017

Worked at Boot Barn's corporate office, located in Irvine California, photographing new product for the website. The product ranged from home decor to apparel. Took well-lit detailed photos and created 360-degree photo files with consumer controller capabilities. Worked regularly with live models in studio. Ensured the photos were retouched and uploaded to the website. Created color swatches to help make the buying process more enjoyable for the customer. Worked closely with other departments producing and editing images for email marketing projects, posters, signs, mailers, catalogs, billboards and product packaging. Worked fervently to create a visually appealing environment for the online consumer with brand page banners and shopper friendly lookbooks. Managed, maintained and edited all videos and commercials on the website

Faculty - Adjunct

Biola University - La Mirada, CA - August 2008 to May 2014

  • Instructor for Introduction to the Visual Medias. A full course in understanding the DSLR camera and how to make an exposure. Students learn the basic skills of digital photography, photo editing, video and video editing.

  • Instructor for Media Design Essentials. A full course in the basics of media design and the Adobe Creative Suites. Students learn from hands-on experience in Illustrator, InDesign, Photoshop and Dreamweaver.

Multimedia Manager / Photographer

Bliss Home and Design - Costa Mesa, CA - May 2012 to June 2013 

A high-end home decor retailer and design company. I held an integral part to the start the company and set up procedures to get the ecommerce part of the business going from the ground up. Implemented photo file organization and management. Developed a system for publishing product and content on the website. After official launch my responsibilities were to photograph, retouch, edit and make 360-degree images of all new products. Became highly skilled in glass and reflective photography. Worked with vendors to obtain photographs of dropship product. Worked closely with the marketing manager to design and code weekly emails and website banners. Photographed room design on location for web content and designer’s portfolio. Managed and maintain all visuals and imagery on the website.

Photographer & Designer

Accessory Power - Westlake Village, CA - October 2011 to April 2012 

Primary photographer and photo editor for all products advertised online. Product would primarily consist of electronics and electronic accessories. Worked closely with the marketing department to create compelling product detail pages for the website. Created instructional videos for the more complex electronic accessories, as well as 360- degree stop motion videos for advertising. Applied and edited packaging designs for our private brand products and user manuals.

Portfolio of Work